1) I really enjoyed the newsletter, and think alumni might also like to be contacted when new issues are available, so maybe we could set up some sort of e-mail campaign to let people know that the first issue exists and encourage them to submit their e-mail addresses for a list specifically designed just to go out with notification about new newsletters. People no longer at Purdue may not want to get every single e-mail about every weekly event by joining the list-serve, if it's even possible to join it with a non-Purdue address, but might still want to hear the highlights of what's going on a couple of times a year. Since I've been around a while (forever, it seems) and know quite a few of the older people, I'd be happy to send out feelers and ask who would be interested in getting continual updates. Then, from semester to semester, someone could just keep an eye on who's leaving the programme and send them an e-mail reminding them that if they want to stay in touch, they could get on this list.
2) It would also be really nice to have an alumni section of the website with contact information and brief profiles of former members (Name, E-mail, Link to Personal Website, Current Location, Current Job Title, Most Recent Presentation/Publication). The Hall of Fame was kind of intended to be that, although it is sort of nice to keep the "thank you for your service list" and the "here are people who have graduated and what they are doing now" areas of the website separate. If we follow through with idea #1, we could put a little note in the newsletter every May that says "Hey Alumni! Do you have any news to share? Visit the Alumni section of our website and send
3) I'm not a big fan of Engin's idea that alumni could continue to pay dues, just because I know that I wouldn't feel like I was getting a whole lot of return out of my money that way if I'm never around campus to participate in anything and don't get any particular benefits. I can't recall whether it's ever been suggested that idea #2 (inclusion on the website) could be a reward for alumni agreeing to pay dues, but I don't think that would work, because the networking benefits of having that info on the website would probably be much greater for students who have not yet graduated, not those who have already found jobs. What I am a big fan of is tangible cool swag, like the new hoodie. If PLA continued to come up with creative new merchandise on an annual basis, I might periodically continue to buy it. That kind of stuff could also be marketed through the newsletter, and would reach a wider audience if alumni were included as recipients. As an alternative to alumni dues, you could also try having annual "giving campaigns," especially if you want to raise money for a particular cause. I'd be much more inclined to donate money (for nothing) if it were for a particular purpose, like "we want to start a PLA travel grant fund, and would appreciate any contributions," rather than if I know my money's going to be absorbed into the general fund and I have no idea how it will particularly be spent.
Anyway, those are my three cents, which sort of amount to one cent by saying that I love the newsletter and hoodie ideas, and think we could really do a lot to maximise the potential of these new ideas if we get old members involved somehow. And I'd be glad to get that ball rolling.